JESSICA HERRIN (STELLA & DOT) & JENNY LEFCOURT (FREESTYLE CAPITAL) | STARTUP GRIND SAN FRANCISCO

On Startup GrindHosted by Startup GrindWith Jessica Herrin, Jenny Lefcourt201629 min
Video thumbnail for JESSICA HERRIN (STELLA & DOT) & JENNY LEFCOURT (FREESTYLE CAPITAL) | STARTUP GRIND SAN FRANCISCO

What this teaches

Stella & Dot founder Jessica Herrin and Jenny Lefcourt — co-founders together in the 90s — compare notes across founder and investor seats on what raising money really takes.

Why it matters

Two people who founded a company together, now on opposite sides of the table.

Key lessons

  • The founder-investor table has two rational sides
  • Direct-sales and unfashionable models must over-prove with numbers

This video was created by Startup Grind and features Jessica Herrin, Jenny Lefcourt. We summarize and link with attribution; all rights belong to the creator.

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