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Rand Fishkin

SparkToro founder who open-sourced his unusual funding round documents.

Articles (2)

Article

SparkToro Raised a Very Unusual Round of Funding & We're Open-Sourcing Our Docs

Rand Fishkin

After his bruising VC experience at Moz, Fishkin raised $1.3M from 35 angels under a novel structure allowing profit-sharing distributions instead of requiring a huge exit, and open-sourced the legal docs so others could copy it.

Alternative capitalTerm sheetsSeed

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Article

SparkToro Year 3 Retrospective: Investor Payback, Systemic Challenges, and V2 on the Way

Rand Fishkin

Three years after the unusual angel round, Fishkin reports real numbers: profit-sharing distributions actually paid to investors, growth against plan, and honest assessment of the model's tradeoffs.

Alternative capitalInvestor updatesBootstrapped / no raise

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